

See what leadership development looks like—KEA style.
Join us for KEA Advisors’ 3-Day Academy for Peterbilt Dealer CFOs, a focused learning experience designed for dealership leaders ready to take performance to the next level. Over three interactive days, participants explore the foundations of financial performance and operational analysis that drive stronger results across the dealership.
This Academy offers a practical, hands-on look at how leadership, process, and financial understanding come together to create measurable impact—and serves as an introduction to KEA’s full-year Academy for Peterbilt Dealer CFOs.
What to Expect:
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Three immersive days of learning, discussion, and application led by KEA industry experts.
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Deep dive into financial statement structure, performance metrics, and goal setting.
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Practical tools for connecting daily operations to financial outcomes.
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Peer collaboration and KEA-led facilitation focused on real dealership scenarios.
Who Should Attend:
Executive Team, General Managers, and Department Leaders who want to develop future-ready leaders and experience KEA’s approach firsthand.
Why Attend:
This Academy gives you the opportunity to experience KEA’s proven framework for leadership and operational excellence—helping you decide whether to:
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Enroll leaders in the full-year of KEA Academy for Peterbilt Dealers CFOs, or
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Participate in one of the department-focused learning weeks tailored to specific disciplines.
Upcoming Session: July 21st-23rd, 2026
Location: Peterbilt Plant, Denton, TX
Early Bird Pricing: $2,960 per person (hotel and meals included)
Register by March 15 and save $329
Standard Registration: $3,289 per person (hotel and meals included)
Applies after March 15
To learn more contact:
Tyler Brock – tyler.brock@paccar.com
Keith Ely – keith@keaadvisors.com
Amber Kelzer – amber@keaadvisors.com
Register now: KEA Academy for Peterbilt Dealer CFOs
KEA Academy for Peterbilt Dealer CFOs Agenda
July 21-23, 2026
Location: Peterbilt Plant Denton, TX • Facilitators: KEA Advisors Leadership Team
Day 1 — Financial Foundations & Leadership Mindset
8:30–9:00 Welcome & Introductions
9:00–10:30 Understanding the Financial Landscape
10:45–12:00 Connecting Operations to the Numbers
1:00–2:30 Interpreting KPIs & Benchmarking
2:45–5:00 Leadership Awareness & Influence
Day 2 — Operational Analysis: Turning Numbers into Action
8:30–9:00 Morning Recap
9:00–10:30 Intro to Parts Operations
10:45–12:00 Intro to Service Operations 1
1:00–2:30 Operational Analysis Workshop
2:45–5:00 Leadership in Action
Day 3 — Operational Analysis: Turning Numbers into Action; Integration & Application (Concludes 4:00 PM)
8:30–9:00 Morning Recap
9:00–10:30 Intro to Variable Operations
9:00–10:30 Bringing It All Together
10:45–12:00 Action Planning Workshop
