About Your Instructor
Mark is the Advisor Emeritus for KEA Advisors. Mark specializes in dealership service and body shop performance improvement, specifically in solutions and training for increasing customer retention and profits. Mark enjoys servicing as an instructor for ATD Academy and national trade organizations. He has over 50 years of service and body shop department operations experience, with 28+ years of advisory experience working with dealerships and independent shops.
"Focus on the metrics that matter to your customers. Those metrics drive the dealership metrics we already pay attention to."